RAM Prices Are Exploding, AI Is Burning Cash, and Tech Isn’t Slowing Down – Early April | DogHouse 39 (Blog)
If it feels like PC hardware is getting more expensive again, you’re not wrong. AI demand is pushing memory prices up fast, and the ripple effects are starting to hit everything from servers to consumer builds. At the same time, companies are spending massive amounts just to keep AI running, while new tools promise to make it more efficient. Beyond that, we’re seeing strange headlines across tech, gaming, and even space — from influencer laws to fake chip acquisitions. Some of these stories are serious, some are just weird, but all of them say something about where the industry is headed.
Wanna listen to our takes on all the articles? Check out: The DogHouse 39 | RAM Prices Spike, AI Costs Millions, and Tech Gets Weird
Bark Bits
INDUSTRY, AI, & NEWS
RAM and NAND Prices Surge Again
Memory prices are climbing fast, with DRAM expected to jump 63% and NAND up to 75% after already seeing major increases earlier this year. The main driver continues to be AI server demand, which is consuming huge amounts of memory supply. Manufacturers are prioritizing enterprise customers, leaving less availability for consumer markets. That means PC builders and gamers could start feeling the pressure again soon. Higher prices and limited stock may become the norm for a while. The “RAMpocalypse” isn’t over yet — it’s just evolving.
Google’s TurboQuant Aims to Make AI More Efficient
LINK: TurboQuant: Redefining AI efficiency with extreme compression
Google has introduced TurboQuant, a new approach designed to dramatically reduce the resources required to run AI models. The system focuses on extreme compression techniques that maintain performance while lowering computational demand. If successful, it could help offset the massive costs associated with AI infrastructure. Efficiency is becoming just as important as raw power in AI development. This could be a step toward making AI more sustainable long-term. It’s a sign the industry knows current scaling isn’t fully sustainable.
Sora AI Is Burning $1 Million a Day
LINK: OpenAI’s Video AI Platform Sora Was Costing It $1 Million A Day
OpenAI’s video-generation platform Sora is reportedly costing around $1 million per day to operate. The high cost highlights just how resource-intensive advanced AI tools have become. While the results are impressive, the economics raise questions about long-term viability. Companies are investing heavily now, but profitability is still unclear. It’s another example of how expensive cutting-edge AI really is. Innovation is moving fast, but it’s not cheap.
Tortoise Used in Crypto Promotion Raises Concerns
LINK: World’s Oldest Tortoise Exploited in Cryptocurrency Stunt | PCMag
A story involving one of the world’s oldest tortoises being used in a cryptocurrency stunt has sparked criticism. Many see it as an unnecessary and exploitative use of an animal for marketing. The backlash reflects growing sensitivity around ethical treatment in promotional campaigns. Crypto projects already face skepticism, and stories like this don’t help. It’s a strange intersection of tech hype and real-world consequences. Not every marketing idea lands well.
New Law Could Protect Children of Influencers
LINK: New California Bill Could Give Children of Influencers the Right to Removal | PCMag.
A proposed California bill aims to give children featured in influencer content the right to remove that content later in life. The legislation is part of a broader push to address digital privacy and consent. Kids growing up online often have little control over their digital footprint. This law could shift how content creators involve their families. Platforms and creators may need to rethink how they approach content with minors. It’s a sign regulation is catching up to social media culture.
Raven Software Co-Founder Retires
After 36 years in the industry, Raven Software co-founder Brian Raffel is retiring. His career spans decades of influential work in gaming, particularly in the FPS genre. Raven has played a role in shaping major franchises over the years. His departure marks the end of an era for the studio. It’s also a reminder of how much the industry has changed over time. Veteran developers continue to pass the torch to a new generation.
Fake AMD–Intel Acquisition Story Circulates
LINK: AMD says it will buy Intel, completing the strangest reversal in chip history | TechSpot
A viral report claiming AMD was buying Intel made the rounds before being revealed as false. The idea sounded wild — and it was. Still, it managed to fool plenty of readers at first glance. It highlights how quickly misinformation can spread in the tech space. Headlines move fast, and not all of them are real. Always worth double-checking before reacting.
HARDWARE
PS5 Price Increase Incoming
LINK: ast chance: PlayStation 5 price increases by up to $150 tomorrow
PlayStation 5 prices are set to increase by up to $150, depending on the model and region. The move reflects broader industry trends, including rising component costs and supply pressures. Price hikes this late in a console lifecycle are unusual but not unprecedented. For buyers on the fence, it may be the last chance before the increase hits. It also shows how hardware pricing remains volatile. Even established consoles aren’t immune.
GAMING AND ENTERTAINMENT
Fortnite Reveals New Skins
LINK: Fortnite Tung Tung Tung Sahur and Ballerina Cappuccina skins officially revealed – Dexerto
Fortnite continues its rapid content cycle with the reveal of new themed skins. The game thrives on constant updates and collaborations to keep players engaged. Cosmetics remain a major driver of its economy. Each new drop brings fresh attention back to the game. It’s a formula that continues to work. Fortnite isn’t slowing down anytime soon.
Farming Simulator Enters Classrooms
LINK: Farming Simulator 25 is being used to train young farmers in real classrooms – Dexerto
Farming Simulator 25 is now being used as a teaching tool in real-world classrooms. Educators are using the game to introduce students to agricultural concepts and equipment. It’s a unique example of gaming crossing into education. Simulation games are becoming more practical than ever. Students get hands-on experience in a controlled environment. It’s gaming with real-world value.
FUN NEWS!
Artemis II Launches Toward the Moon
LINK: Artemis II launches its historic moon mission: See the launch and mission details | Mashable
NASA’s Artemis II mission has officially launched, marking a major step in returning humans to the Moon. The mission represents progress in space exploration and long-term goals for deep space travel. It’s a historic moment for modern space programs. Interest in lunar missions continues to grow. The launch is both symbolic and practical. Space is back in focus.
Even Astronauts Have IT Problems
LINK: Even Astronauts Need IT Help. Artemis II Faces Microsoft Outlook Login Issues | PCMag
Despite the high-tech environment, astronauts on Artemis II reportedly ran into Microsoft Outlook login issues. It’s a surprisingly relatable problem in an otherwise extraordinary setting. Even in space, tech doesn’t always cooperate. The story adds a bit of humor to an otherwise serious mission. Sometimes, IT problems are universal. No one is safe — not even astronauts.
Tech Treat Games
- SUPER MEAT BOY 3D: The infamous, tough-as-nails platformer – now in 3D! – On sale until 4/14!
Pack Talk
Lorenzo and Robert talk about their experiences with Crimson Desert, and their thoughts on the game!
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Tags: AI news, RAM prices, PC hardware, DRAM shortage, NAND flash, gaming news, tech updates, PlayStation 5, Fortnite, simulation games, space news, DogHouse Systems, PC building, tech podcast, gaming industry
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